Warning: include() [function.include]: open_basedir restriction in effect. File(/home/sites/dhollings/articlearticle911.com/news_about/amazonnewsfeed.php) is not within the allowed path(s): (/home/dhollings/:/tmp:/var/tmp:/usr/local/lib/php/) in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-ACN-Communication-in-Arizona--.html on line 86
Warning: include(/home/sites/dhollings/articlearticle911.com/news_about/amazonnewsfeed.php) [function.include]: failed to open stream: Operation not permitted in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-ACN-Communication-in-Arizona--.html on line 86
Warning: include() [function.include]: Failed opening '/home/sites/dhollings/articlearticle911.com/news_about/amazonnewsfeed.php' for inclusion (include_path='.:/usr/local/lib/php:/php/includes') in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-ACN-Communication-in-Arizona--.html on line 86
|
|
Localized strategies for Arizona
|
|
Are people pulling in moola online?
You're seeking information about Arizona or perhaps Arizona is the place you live. You're marketing a product or service and you need to sell your product or service to people who live in Arizona and other states too. You've read that internet surfers are spending lots of money each day shopping online and you're dead set on figuring out how you can tap this online market.
Fact #1
People do make a lot of money online, but it's most likely not you.
Fact #2
Business owners that do make the money, are not necessarily smarter than you.
Fact #3
The difference in the 'haves' and 'have-nots' is not measured by any number of college degrees, but rather by the application of a few common sense strategies. The difference in the 'haves' and 'have-nots' is not measured by any number of college degrees, but rather by the application of a few common sense strategies.
Are you one of the following?
-
A person involved with ACN Communication
-
A entrepreneurial business, with products or services of your own?
-
Typical homeowner with a garage overflowing with 'stuff' you want sell?
-
A reseller of products or services provided by another source?
-
Someone interested in affiliate programs?
-
An MLM'er, distributor, or network marketing professional
representing products or services offered by your company?
-
A web site owner living in Arizona
-
Or a small business owner thinking about doing one of the above listed items
|
|
If you are any of the above types, this article is for you. You are about to discover precisely what to do this year to help assure that next year your business, website or blog is excedingly profitable.
Internet marketing tips and strategies for ACN Communication...
If you wanted to simplify 'what' the Internet is, you could make a strong case for the argument:
The net is a place to search for things
Listen closely to what people say when they're talking about the internet:
-
"After a little research I found exactly what I needed..."
-
"Let me pull-up the TV guide, I think it's on tonight..."
-
"Yea, $20 bucks on eBay, can you believe it..."
-
"Welcome onboard, how'd you hear about us? Online?"
Everybody's looking, finding, or searching for something. Everybody. So, it's your business to help internet users find you. It's a little work, but it's not nearly as hard as you would likely expect. Give yourself about one hour to explore in detail each strategy listed below. After you are exposed to the basics, you might wish to pace your efforts so that every week you tackle one approach until you have each one working.
STRATEGY #1
There's no getting around it, you've gotta have your own blog. A blog is nothing more than a platform facilitating you to rattle on about what you might be taking part in... maybe matters related to your business, your industry, or the benefits and recommendations surrounding your various products.
Go by focusing on how this all relates to Arizona or the benefits people from Arizona might enjoy.
The reason a blog is a must for your web marketing strategy is because it gives you an instant voice on the internet to provide news and information about the things you are doing. Your blog should link to your various other web pages and sites. Blogs are "search engine" friendly and much more likely to get ranked in Google, MSN search, Yahoo etc than your website.
Invest a little quality time setting up a 'profile page' on your blog (or connected to your blog) that tells visitors a little about you. Also link to this profile page from your various other web site pages.
Post short but frequent messages every week (more often if possible). Keep it lively, interesting, and topical but above all don't hype and don't write sales pitches.
Need advice? Here are links to a few highly popular blogs that offer affordable services. Some are hosted others you can host yourself.
STRATEGY #2
Invest a little time studying about "folksonomy" or "tags" and how they can benefit your online marketing efforts. A good place to start is Technorati http://www.technorati.com/help/tags.html
Once you understand the basics of how tags interact with your site, start using them on your blog and in comments you post to other blogs. Open a no cost photo sharing account at Flickr http://flickr.com/ to upload photos with descriptive titles and stories related to your business, ACN Communication, or your products and services. Don't forget your tags!
Open a FURL http://furl.net/ account to save and share bookmarks or favorites linked to all your important web pages. Again, add well worded descriptions and associate proper tags to every bookmarked page.
Never stop linking... return to your other site pages, your blog, and your profile page and add links to your Flickr and FURL pages.
STRATEGY #3
Start an opt-in e-mail list and/or give visitors the opportunity to subscribe to your RSS or XML feed.
Most website owners have discovered few people purchase anything on that first visit. How often has anyone ordered or even contacted you from your site? It takes a bit more "dating" to get past first base, so to speak.
Here's what researchers have learned about who's most likely to buy merchandise on the Internet:
-
94% of US adults who have subscribed to a permission based (opt-in) email have made a purchase from the retailer... (Source: eMarketer Inc)
-
40% of adults with net access, subscribe to or have received opt-in e-mail in the past three months... (Source: Bigfoot Interactive)
-
A recently conducted a study on E-mail Newsletter readers and concluded newsletters "create much more of a bond between user and company than a website can"... (Source: The Neilson Norman Group)
What's the bottom line here? No matter how much traffic you manage to get to your web pages or blog, if you do not provide visitors a compelling reason to sign-up for a newsletter, you will likely cut back your opportunity to make sales by over 90%. Add a subscription box to every page that you plan to direct internet traffic to. Do not list any web page on a search engine, business card, or other promotion if that page does not have a way for visitors to sign up for your list.
Internet marketing tips Bonus Idea: Many site owners now offer XML or RSS feeds as an alternative to newsletter subscriptions (not necessarily a replacement). Explore options to offer XML or RSS feeds to your website visitors. Email as a communication vehicle has lost some of its punch and profitability in recent years. Users are confused about what is quality content in their email folder and what is SPAM and unsolicited advertisements. XML or RSS feeds are not nearly as complicated as they sound and are worth looking into.
STRATEGY #4
A search engine marketing campaign will drive more website targeted traffic at a lower investment than any other form of website marketing. Period. Yet the overwhelming majority of website owners ignore this technique to a continuous flow of highly motivated visitors.
Consider these statistics.
Jupiter-MetaMetrix statistics show that search engine usage is expanding at double-digit rates. Marketing Sherpa studies report that website owners who implement search engine marketing campaigns realize a 24% - 500% greater revenue.
A Georgia Tech study shows that 85% of its participants discovered websites through search engines and were searching with the intent to make a purchase.
And... eMarketer research showed that over the past year, search engine marketing has grown tremendously. Growing up to 125% in last year alone -- (US statistics). Paid search accounts for over 30% of total online ad investing.
All these millions are being spent by small businesses, large businesses and people just like you. It's called PAY-PER-CLICK ( PPC or COST-PER-CLICK ) and it allows you full control over your search engine listings. No more optimizing, waiting and praying only to end up as listing number 5912 on page 681 under the keyword phrase "find me if you can" because that's where some search engine employee (or worse yet, some robot) thought your search engine listing belonged.
Pay Per Click places you behind the mix-master where you can whip-up well worded PPC ads (called listings) with spiffy headlines (called titles), interesting descriptions (10 to 20 words or so) and bake up perfect matches between keywords and keyword phrases. YOU chose and the destination or landing pages you want to link search customers to.
With pay-per-click, site owners decide how high in the rankings (or search results page) they want to appear by bidding penny by penny for the top spots. Keywords popular among web site owners cost more while other more diligent site owners find less expensive keyword niches that may bring equally good results for much lower per-click bid rates.
The unique advantage in PPC advertising is that you can bid on dozens or hundreds of keywords connected to your products, services, business or affiliate offer while never spending a penny until someone CLICKS your listing. Add to this the fact that some keyword listings in some PPCs can start as low as 1 cent a click.
There are many lists and eBooks with recommendations about setting up a PPC marketing campaign. Many charge you an arm and a leg (be careful), but the best we've found is free and is available to you by joining this internet marketing newsletter.
Get Free Pay-Per-Click Tips
Click link below for details on joining list
Subscribe Today (free tips)
Here are a few hot search engine techniques and keyword discovery ideas to get you thinking:
- Sometimes people time in web addresses in those search boxes! So bid on those if the search engine allows it: 'www.website.com', 'website.com', 'http://website.com' and every combination full or partial you think a searcher might actually type.
- Match up keywords with words in your ad copy. Even though a 'spa', a 'hot tub', and a 'whirlpool' might mean the same thing in your mind, if a searcher types in 'hot tub' and your listing says: "Relax and save in your new Spa", you will miss out on many interested customers.
- Think negative... yes, people search for herbs that can kill, plastic surgery pitfalls, mlm scams and sundry other peculiar things. Invite them to explore your related listing. Do you offer cosmetics or skin car as an alternative to plastic surgery? Is you mlm a beacon of light in a sea of seemingly dubious scams?
- Get creative with interest spikes in the news. 'Mad Cow' might be a great keyword for your all vegetarian product line. The 'SARS' outbreak might have generated millions of searches that your 'immunity booster' could have benefited from (just don't make any false claims). And where were all the bra ads when a gazillion people typed in 'Janet Jackson' after the 2004 Super Bowl surprise?
|
The Arizona Marketing Winning idea
Go local. Yes, business owners from Arizona search for products and services using "Arizona" as their keyword. That means you must include search ads targeting Arizona and bid on keyword phrases which have your state: Arizona.
Warning: mysql_connect() [function.mysql-connect]: Access denied for user 'root'@'localhost' (using password: YES) in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/clickbank/cfutil.inc.php on line 58
ERROR: Access denied for user 'root'@'localhost' (using password: YES)
Warning: mysql_query() [function.mysql-query]: Access denied for user 'apache'@'localhost' (using password: NO) in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/clickbank/cfmini.php on line 104
Warning: mysql_query() [function.mysql-query]: A link to the server could not be established in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/clickbank/cfmini.php on line 104
Warning: mysql_close(): supplied argument is not a valid MySQL-Link resource in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/clickbank/cfutil.inc.php on line 78
ERROR: SELECT COUNT(*) FROM tcbfeed WHERE ( ( fkey2 LIKE '% cf %' ) OR ( fkey2 LIKE '% marketing %' ) OR ( fkey2 LIKE '% resource %' ) OR ( fkey2 LIKE '% a2k %' ) ) ;
ERROR: 1045: Access denied for user 'apache'@'localhost' (using password: NO)
|
The quickest way to success with any pay-per-click marketing campaign is preparation and consistency. Do your homework upfront to find less expensive keywords to bid on, compose a quality title and description for your search listing and stick with it for at least 11 months as you learn the methods. Set a reasonable budget that you are comfortable with (perhaps $100 a month) and consider that your investment in the search engine school of hard knocks. After you graduate, you'll begin to see results. It's an education worth the time, money and commitment.
STRATEGY #5
Don't start any other techniques until you have the methods outlined in this article implemented. However, you should invest in yourself by reading articles and eBooks on internet marketing.
|
ArticleArticle911.com source:
Article researched by ArticleArticle911.com staff and contributors.
|
© Copyright 2005 by
ArticleArticle911.com
or article author
Top of Page
|
|
|
Warning: require_once() [function.require-once]: open_basedir restriction in effect. File(/home/sites/dhollings/articlearticle911.com/news_about/carp.php) is not within the allowed path(s): (/home/dhollings/:/tmp:/var/tmp:/usr/local/lib/php/) in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-ACN-Communication-in-Arizona--.html on line 554
Warning: require_once(/home/sites/dhollings/articlearticle911.com/news_about/carp.php) [function.require-once]: failed to open stream: Operation not permitted in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-ACN-Communication-in-Arizona--.html on line 554
Fatal error: require_once() [function.require]: Failed opening required '/home/sites/dhollings/articlearticle911.com/news_about/carp.php' (include_path='.:/usr/local/lib/php:/php/includes:../:../../:../../../:../../../../:../../../../../') in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-ACN-Communication-in-Arizona--.html on line 554
| |
