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State specific techniques for Missouri
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Internet marketing tips for Arbonne in Missouri
By ArticleArticle911.com
For updates visit the Arbonne Tips Blog
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Who's making money on the internet?
You're interested in Missouri or perhaps Missouri is where you live. You're marketing a product or service and you need to sell your product or service to customers who live in Missouri and other places too. You've read that consumers are spending lots of money each day shopping online and you're dead set on figuring out how you can tap this online market.
Truth #1
People do make good money on the web, but it's probably not you.
Truth #2
Business owners that do make the money, are not necessarily brighter than you.
Truth #3
The difference in the 'haves' and 'have-nots' is not measured by any number of college degrees, but rather by the application of a few common sense strategies. The difference in the 'haves' and 'have-nots' is not measured by any number of college degrees, but rather by the application of a few common sense strategies.
Are you one of the following?
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A person involved with Arbonne
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A distributor, or network marketer representing products or services?
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An average "joe" with a garage packed with 'junk' you want sell?
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A small business owner, with your own merchandise?
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A reseller of products or services provided by another source?
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Someone pursuing associate or affiliate programs online?
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A web site owner living in Missouri
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Or a small business owner thinking about doing one of the above listed items
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If the things we've listed above remind you of yourself, this article is for you. You are about to learn precisely what to do this year to help guarantee that next year your business, website or blog is excedingly profitable.
Internet marketing tips and methods for Arbonne...
If you wanted to simplify 'what' the Internet is, you could make a strong case for the following:
The web is a place to dig up information, products and services
Listen closely to what people say when they're talking about the web:
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"After a little research I found exactly what I needed..."
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"Let me pull-up the TV guide, I think it's on tonight..."
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"Yea, $20 bucks on eBay, can you believe it..."
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"Welcome onboard, how'd you hear about us? Online?"
Everybody's looking, finding, or searching for something. Everybody. So, it's your task to help customers find you. It's a little tedious, but it's not nearly as hard as you might expect. Give yourself about one hour to explore in detail each strategy listed below. After you understand the basics, you might wish to pace your efforts so that once week you tackle one approach until you have each one working.
STRATEGY #1
Everyone is talking about blogging, but do you have a blog yourself? A blog (or weblog) is nothing more than a platform for you to blab about what you're involved in... maybe subjects related to your website and company, your industry, or the benefits and endorsements surrounding your various products.
Market statewide by focusing on how this all relates to Missouri or the benefits people from Missouri might enjoy.
The reason a blog or weblog is a must for your online campaign strategy is because it gives you an instant presence on the internet to provide news and information about the things you are doing. Your blog should link to your other web pages and sites. Blogs are "search engine" friendly and much more likely to get ranked in Google, MSN search, Yahoo etc than your website.
Invest a little quality time setting up a 'profile page' on your blog (or connected to your blog) that tells visitors a little about you. Also link to this profile page from your various other web site pages.
Post short but frequent messages every week (more often if possible). Keep it lively, interesting, and topical but above all don't hype and don't write sales pitches.
Need advice? Here are links to a few well known blogs that offer top notch services. Some are hosted others you can put on your own server.
STRATEGY #2
Invest a little time learning about "folksonomy" or "tags" and how they can benefit your online marketing campaign. A good place to visit is Technorati http://www.technorati.com/help/tags.html
Once you understand the basics of how tags apply to marketing, start using them on your blog and in comments you post to other blogs. Open a free photo sharing account at Flickr http://flickr.com/ to upload photos with descriptive titles and stories related to your business, Arbonne, or your products and services. Don't forget your tags!
Open a FURL http://furl.net/ account to save and share bookmarks or favorites linked to all your important web pages. Again, add well worded descriptions and associate proper tags to every bookmarked page.
Never stop linking... return to your other site pages, your blog, and your profile page and add links to your Flickr and FURL pages.
STRATEGY #3
Start an opt-in e-mail list and/or give visitors the chance to subscribe to your RSS or XML feed.
Most site owners have discovered few people purchase anything on that first visit. How often has anyone ordered or even contacted you from your site? It takes a bit more "relationship building" to get past first base, so to speak.
Here's what researchers have learned about who's most likely to buy products or services on the Internet:
What's the bottom line here? No matter how much traffic you manage to get to your web pages or blog, if you do not provide visitors a compelling reason to sign-up for a newsletter, you will likely reduce your opportunity to make sales by over 90%. Add a subscription box to every page that you plan to direct visitors to. Do not list any web page on a search engine, business card, or other promotion if that page does not have a way for visitors to subscribe to your list.
Internet marketing tips Bonus Idea: Many web site owners now offer XML or RSS feeds as an alternative to newsletter subscriptions (not necessarily a replacement). Explore options to offer XML or RSS feeds to your web site visitors. Email as a communication vehicle has lost some of its effectiveness and profitability in recent years. Users are confused about what is quality content in their inbox and what is SPAM and unwanted advertisements. XML or RSS feeds are not nearly as complicated as they sound and are worth learning about.
STRATEGY #4
A search engine marketing campaign will create more website traffic at a lower investment than any other form of website marketing. Period. Yet the overwhelming majority of website owners ignore this technique to a continuous flow of highly targeted visitors.
Consider these facts.
A Georgia Tech survey shows that 85% of its respondents discovered websites through search engines and were searching with intent to purchase.
Jupiter-MetaMetrix statistics show that search engine usage is expanding at double-digit rates. Marketing Sherpa studies report that website owners who implement search engine marketing campaigns realize a 24% - 500% greater revenue.
All these millions are being spent by entrepreneurial businesses, corporate businesses and people just like you. It's called PAY-PER-CLICK ( PPC or COST-PER-CLICK ) and it allows you complete control over your search engine listings. No more optimizing, waiting and praying only to end up as listing number 5665 on page 410 under the keyword phrase "middle of nowhere" because that's where some search engine employee (or worse yet, some robot) thought your site belonged.
With pay-per-click, web site owners decide how high in the rankings (or search results page) they want to appear by bidding a penny at a time for the best spots. Keywords popular among web site owners cost more while other more diligent web site owners find less expensive keyword niches that may bring equally good results for much lower per-click bid rates.
Pay Per Click puts you behind the wheel where you can steer towards a perfectly worded PPC ads (known as listings) with snappy headlines (known as titles), interesting descriptions (10, 15 or 20 words approximately) and stir up perfect matches between keywords and keyword phrases. YOU make all decisions and the destination or landing pages you want to link search prospects to.
The unique advantage in PPC marketing is that you can bid on dozens or hundreds of keywords associated to your products, services, business or affiliate offer while never spending a penny until someone CLICKS your listing. Add to this the fact that some keyword listings in some PPCs can start as low as 1 cent a click.
There are many newsletters and eBooks with recommendations about setting up a PPC marketing campaign. Many charge you upwards of $100 (be careful), but the best we've found is free and is available to anyone joining this internet marketing newsletter.
Musings of an Internet Guru: Newsletter
Click here to subscribe (free PPC eBook included)
http://www.danhollings.com/class/newsletter.html
Here are a few hot search engine techniques and keyword brain storming ideas to get you going:
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The Missouri Marketing Winning idea
Go local. Yes, entrepreneurs from Missouri search for things using "Missouri" as their keyword. That means you must include search engine ads targeting Missouri and bid on keyword phrases which have your state: Missouri.
Ad Calculator
A straightforward and easy-to-use tool, but incredibly powerful in the hands of the serious Internet marketer. Ad Calculator calculates the maximum you should pay per click, or per thousand impressions ("CPM"), for any of your advertising campaigns. (Exclusive Product) |
Click/Counter Tracker PHP Script
A simple but powerful script that allows you to track how many clicks each of your ads receives as well as the number of visitors to your web pages. (Exclusive Product) |
Image Protection Rocket
Image Protection Rocket can stop people copying your images, prevents right-click in user's web browsers, and also offers a premier bandwidth protection ("anti leech"). (Exclusive Product) |
CBRocket PHP Script
Allow visitors to search ClickBank from your site. Display the latest ClickBank products (download *ALL* the latest data with the click of a mouse button). Show targeted ads on your web pages, and more! (Exclusive Product) |
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The quickest way to results with any pay-per-click marketing campaign is preparation and consistency. Do your homework at the start to find less expensive keywords to bid on, write a quality title and description for your search listing and stick with it for at least 10 months as you learn the ropes. Set a monthly budget that you are comfortable with (perhaps $71 a month) and consider that your dues in the search engine school of hard knocks. After you graduate, you'll begin to see results. It's an education worth the time, money and commitment.
STRATEGY #5
Don't start any other methods until you have the techniques outlined in this article implemented. However, you should invest in yourself by reading articles and eBooks on internet marketing.
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ArticleArticle911.com source:
Article researched by ArticleArticle911.com staff and contributors.
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© Copyright 2005 by
ArticleArticle911.com
or article author
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