[CaRP] XML error: junk after document element at line 1
|
|
Localized methods for Mississippi
|
|
Internet marketing tips for Discovery Toys in Mississippi
By ArticleArticle911.com
For updates visit the Discovery Toys Tips Blog
|
Are people bringing in moola online?
You're seeking information about Mississippi or maybe Mississippi is the place you live. You're marketing a product or service and you wish to sell your product or service to visitors to your site who live in Mississippi and other states too. You've read that consumers are spending lots of money each day shopping online and you're determined to figure out how you can earn money from the internet.
Fact #1
People do make a lot of money online, but it's most likely not you.
Fact #2
Those that do make the money, are not necessarily smarter than you.
Fact #3
The difference in the 'haves' and 'have-nots' is not measured by any number of college degrees, but rather by the application of a few common sense strategies. The difference in the 'haves' and 'have-nots' is not measured by any number of college degrees, but rather by the application of a few common sense strategies.
Are you any of the following?
-
A person involved with Discovery Toys
-
A distributor, or network marketer representing products or services?
-
An average "joe" with a garage packed with 'junk' you want sell?
-
A small business owner, with your own merchandise?
-
A reseller of products or services provided by another source?
-
Someone pursuing associate or affiliate programs online?
-
A web site owner living in Mississippi
-
Or someone thinking about doing one of the above
|
|
If you are any of the above types, this article is for you. You are about to be taught step-by-step what to do this year to help guarantee that next year your business, website or blog is excedingly profitable.
Internet marketing tips and techniques for Discovery Toys...
If you wanted to clarify 'what' the Internet is, you could make a strong case for the following:
The web is a place to dig up information, products and services
Listen closely to what folks say when they're talking about the internet:
-
"Do a Google, and get back to me with on what comes up..."
-
"Yes, I compared 4 like items and found the best buy online at..."
-
"After a little research I found exactly what I needed..."
-
"Let me pull-up the TV guide, I think it's on tonight..."
Everybody's looking, finding, or searching for something. Everybody. So, it's your job to help internet users find you. It's a little more effort, but it's not nearly as hard as you probably expect. Give yourself about one hour to explore in detail each strategy listed below. After you learn the basics, you might wish to pace your efforts so that each week you tackle one approach until you have each one up and running.
STRATEGY #1
There's no getting around it, you've gotta have your own blog. A blog (or weblog) is little more than a platform helping you to yack away about what you're taking part in... maybe things related to your business, your industry, or the benefits and testimonials surrounding your products and services.
Go local by focusing on how this all relates to Mississippi or the benefits people from Mississippi might experience.
The reason a blog is a must for your internet campaign strategy is because it gives you an instant presence on the internet to provide news and information about the stuff you are doing. Your blog should link to your other web pages and sites. Blogs are "search engine" friendly and much more likely to get registered in Google, MSN search, Yahoo etc than your website.
Invest a little quality time setting up a 'profile page' on your blog (or connected to your blog) that tells visitors a little about you and your website. Also consider linking to this profile page from your various other web site pages.
Post short but frequent messages every week (more often if possible). Keep it lively, interesting, and topical but above all don't hype and don't write sales pitches.
Need advice? Here are links to a few highly popular blogs that offer quality services. Some are hosted others you can host yourself.
STRATEGY #2
Invest a little time reading about "folksonomy" or "tags" and how they can benefit your online marketing campaign. A good place to spend time at is Technorati http://www.technorati.com/help/tags.html
Once you understand the basics of how tags work, start using them on your blog and in comments you post to other blogs. Open a no cost photo sharing account at Flickr http://flickr.com/ to upload photos with descriptive titles and stories related to your business, Discovery Toys, or your products and services. Don't forget your tags!
Open a FURL http://furl.net/ account to save and share bookmarks or favorites linked to all your important web pages. Again, add well worded descriptions and associate proper tags to every bookmarked page.
Never stop linking... return to your other site pages, your blog, and your profile page and add links to your Flickr and FURL pages.
STRATEGY #3
Start an opt-in e-mail list and/or give visitors the invitation to subscribe to your RSS or XML feed.
Most web site owners have unfortunately found out few people purchase anything on that first visit. How often has anyone ordered or even contacted you from your site? It takes a bit more "dating" to get past first base, so to speak.
Here's what researchers have learned about who's most likely to buy stuff on the Internet:
-
People tend buy from non-brand names AFTER they subscribe to newsletters put out by those same web site owners.
-
People don't tend to buy on those first dates when they first visit the site. It's those newsletters that people sign up for - on the sites - that do it.
-
91% of opt-in subscribers are more likely to buy... (Source: eMarketer Inc)
What's the bottom line here? No matter how much traffic you manage to get to your web pages or blog, if you do not provide visitors a good reason to sign-up for a newsletter, you will likely reduce your opportunity to make sales by over 90%. Add a subscription box to every page that you plan to direct visitors to. Do not list any web page on a search engine, business card, or other promotion if that page does not have a way for visitors to sign up for your list.
Internet marketing tips Bonus Idea: Many website owners now offer XML or RSS feeds as an alternative to newsletter subscriptions (not necessarily a replacement). Explore options to offer XML or RSS feeds to your site visitors. Email as a communication vehicle has lost some of its effectiveness and profitability in recent years. Users are confused about what is quality content in their inbox and what is SPAM and unwanted advertisements. XML or RSS feeds are not nearly as technical as they sound and are worth investigating.
STRATEGY #4
A search engine marketing campaign will drive more website traffic at a lower cost than any other form of website marketing. Without question. Yet the overwhelming majority of website owners ignore this path to a continuous flow of highly qualified visitors.
Consider these facts.
Research by Jupiter-MetaMetrix shows that search engine usage is expanding at double-digit rates. A Marketing Sherpa report showed that web site owners who used search engine promotional campaigns realize 25% - 490% revenue growth.
eMarketer research showed that over the past year, search engine marketing (SEM) has skyrocketed. Growing nearly 125% in last year -- in the US alone. Paid search advertising accounts for over 35% of total online ad spending.
All these millions are being spent by entrepreneurial businesses, corporate businesses and people just like you. It's called PAY-PER-CLICK ( PPC or COST-PER-CLICK ) and it allows you maximum control over your search engine listings. No more optimizing, waiting and praying only to end up as listing number 5721 on page 544 under the keyword phrase "why bother" because that's where some search engine employee (or worse yet, some robot) thought your site belonged.
Pay Per Click puts you behind the mix-master where you can whip-up perfectly worded ads (referred to as listings) with lively headlines (referred to as titles), compelling descriptions (10 to 20 words or so) and stir up perfect matches between keywords and keyword phrases. YOU control everything and the destination or landing pages you want to link search prospects to.
With pay-per-click, web site owners decide how high in the rankings (or search results page) they want to appear by bidding against your competition for the best spots. Keywords popular among site owners cost more while other more diligent web site owners find less expensive keyword niches that may bring equally good results for much lower per-click bid rates.
The great advantage in PPC marketing is that you can bid on dozens or hundreds of keywords associated to your products, services, business or affiliate offer while never spending a penny until someone CLICKS your listing. Add to this the fact that some keyword listings in some PPCs can start as low as 1 penny or a few pennies a click.
There are many expert websites and eBooks with recommendations about setting up a PPC marketing campaign. Many charge you way more money than it's worth (be careful), but the best we've found is free and is available to you by joining this internet marketing newsletter.
Get Free Pay-Per-Click Tips
Click link below for details on joining list
Subscribe Today (free tips)
Here are a few hot search engine suggestions and keyword brain storming ideas to get you going:
- Sometimes people time in web addresses in those search boxes! So bid on those if the search engine allows it: 'www.website.com', 'website.com', 'http://website.com' and every combination full or partial you think a searcher might actually type.
- Match up keywords with words in your ad copy. Even though a 'spa', a 'hot tub', and a 'whirlpool' might mean the same thing in your mind, if a searcher types in 'hot tub' and your listing says: "Relax and save in your new Spa", you will miss out on many interested customers.
- Think negative... yes, people search for herbs that can kill, plastic surgery pitfalls, mlm scams and sundry other peculiar things. Invite them to explore your related listing. Do you offer cosmetics or skin car as an alternative to plastic surgery? Is you mlm a beacon of light in a sea of seemingly dubious scams?
- Get creative with interest spikes in the news. 'Mad Cow' might be a great keyword for your all vegetarian product line. The 'SARS' outbreak might have generated millions of searches that your 'immunity booster' could have benefited from (just don't make any false claims). And where were all the bra ads when a gazillion people typed in 'Janet Jackson' after the 2004 Super Bowl surprise?
|
The Mississippi Marketing Winning idea
Go local. Yes, entrepreneurs from Mississippi search for things using "Mississippi" as their keyword. That means you must include listings targeting Mississippi and bid on keyword phrases which have your state: Mississippi.
The quickest way to making money with any pay-per-click marketing campaign is preparation and consistency. Do your homework in the beginning to find less expensive keywords to bid on, write a quality title and description for your search listing and stick with it for at least 7 months as you learn the rules. Set a monthly budget that you are comfortable with (perhaps $48 a month) and consider that your tuition in the search engine school of hard knocks. After you graduate, you'll begin to see results. It's an education worth the time, money and energy.
STRATEGY #5
Don't start any other methods until you have the methods outlined in this article implemented. However, you should invest in yourself by reading articles and eBooks on internet marketing.
|
ArticleArticle911.com source:
Article researched by ArticleArticle911.com staff and contributors.
|
© Copyright 2005 by
ArticleArticle911.com
or article author
Top of Page
|
|
|
|
In WirelessGuys integration experience they have not run into many cases where the signal was to strong for the subscriber. The coverage area of Verizon, Sprint, and At&t appeared strong in Mr...
Email Leads that are targeted for use by home business and MLM professionals and network marketers are the focus of this new venture. An affiliate program that pays 150% more than most competitors ha...
The initial Forum webcast, co-sponsored by ClearSaleing and Search Marketing Now, began the process of defining attribution management practices and methodologies. (PRWeb Nov 19, 2008)
Read th...
New RSS feed generator creates instant theme-based content for your website. Improve your site ranking in all search engines. Built-In keyword tracking tells you exactly how many site visitors each of your pages are generating...
|
|
