Internet marketing tips for Nu Skin in Louisiana
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advanced internet marketing tool traffic, pay per click search engines, network marketing lead generation
Internet marketing tips, Nu Skin, Louisiana

Local methods for Louisiana



Internet marketing tips for Nu Skin in Louisiana

By ArticleArticle911.com
For updates visit the Nu Skin Tips Blog



Who's taking in moola online?


You're seeking information about Louisiana or maybe Louisiana is where you reside. You're selling a product or service and you desire to market it to customers who live in Louisiana and other places as well. You've read that consumers are spending lots of money every day shopping online and you're determined to figure out how you can tap this online market.

Truth #1 People do make good money on the web, but it's most likely not you.

Truth #2 Those that do make the money, are not necessarily smarter than you.

Truth #3 What separates those that make money and those that go broke has more to do with common sense approaches than graduate course degrees. The difference in the 'haves' and 'have-nots' is not measured by any number of college degrees, but rather by the application of a few common sense strategies.

Are you one of the following?
  • A person involved with Nu Skin
  • A distributor, or network marketer representing products or services?
  • An average "joe" with a garage packed with 'junk' you want sell?
  • A small business owner, with your own merchandise?
  • A reseller of products or services provided by another source?
  • Someone pursuing associate or affiliate programs online?
  • A website owner living in Louisiana
  • Or a small business owner thinking about doing one of the above listed items
Louisiana

If the things we've listed above remind you of yourself, this article is for you. You are about to be taught precisely what to do this year to help ensure that next year your business, website or blog is more profitable.

Internet marketing tips and strategies for Nu Skin...


If you wanted to state simply 'what' the Internet is, you could make a strong case for the following:
The web is a place to search for information, products and services
Listen closely to what internet users say when they're talking about the web:
  • "Look what I found online yesterday..."
  • "I'll check MapQuest to find directions..."
  • "Do a Google, and get back to me with on what comes up..."
  • "Yes, I compared 4 like items and found the best buy online at..."

Everybody's looking, finding, or searching for something. Everybody. So, it's your business to help customers and prospects find you. It's a little harder, but it's not nearly as hard as you probably expect. Give yourself about one hour to explore in detail each strategy listed below. After you learn the basics, you might wish to pace your efforts so that each week you tackle one approach until you have each one mastered.


STRATEGY #1

Everyone is talking about blogging, but do you have a blog yourself? A blog (or weblog) is nothing more than a platform for you to blab about what you're involved in... maybe subjects related to your website and company, your industry, or the benefits and endorsements surrounding your various products. Go by focusing on how this all relates to Louisiana or the benefits people from Louisiana might enjoy.

The reason a blog is a must for your internet promotion strategy is because it gives you an instant platform to be heard on the internet to provide news and information about the things you are doing. Your blog should link to your various web pages and sites. Blogs are "search engine" friendly and much more likely to get listed in Google, MSN search, Yahoo etc than your website.

Invest a little quality time setting up a 'profile page' on your blog (or connected to your blog) that tells visitors a little about you. Also remember to link to this profile page from your various other web site pages.

Post short but frequent messages every week (more often if possible). Keep it lively, interesting, and topical but above all don't hype and don't write sales pitches.

Need advice? Here are links to a few premier blogs that offer top notch services. Some are hosted others you can host yourself.

STRATEGY #2

Invest a little time studying about "folksonomy" or "tags" and how they can benefit your online marketing promotion. A good place to spend time at is Technorati http://www.technorati.com/help/tags.html

Once you understand the basics of how tags apply to marketing, start using them on your blog and in comments you post to other blogs. Open a no cost photo sharing account at Flickr http://flickr.com/ to upload photos with descriptive titles and stories related to your business, Nu Skin, or your products and services. Don't forget your tags!

Open a FURL http://furl.net/ account to save and share bookmarks or favorites linked to all your important web pages. Again, add well worded descriptions and associate proper tags to every bookmarked page.

Never stop linking... return to your other site pages, your blog, and your profile page and add links to your Flickr and FURL pages.



STRATEGY #3

Start an opt-in e-mail list and/or give visitors the chance to subscribe to your RSS or XML feed.

Most web site owners have discovered few people purchase anything on that first visit. How often has anyone ordered or even communicated with you from your site? It takes a bit more "schmoozing" to get past first base, so to speak.

Here's what researchers have learned about who's most likely to buy products or services on the Internet:
What's the bottom line here? No matter how much traffic you drive to your web pages or blog, if you do not provide visitors a good reason to sign-up for a newsletter, you will likely cut back your opportunity to make sales by over 90%. Add a subscription box to every page that you plan to direct traffic to. Do not list any web page on a search engine, business card, or other promotion if that page does not have a way for visitors to sign up for your list.

Internet marketing tips Bonus Idea: Many website owners now offer XML or RSS feeds as an alternative to newsletter subscriptions (not necessarily a replacement). Explore options to offer XML or RSS feeds to your site visitors. Email as a marketing vehicle has lost some of its punch and profitability in recent years. Users are confused about what is quality content in their email inbox and what is SPAM and unwanted advertisements. XML or RSS feeds are not nearly as technical as they sound and are worth learning about.


STRATEGY #4

A search engine marketing campaign will create more website targeted traffic at a lower cost than any other form of website marketing. Without question. Yet the biggest majority of website owners ignore this path to a continuous flow of highly targeted visitors.

Consider these facts.

A Georgia Tech survey revealed that over 80% of its respondents discovered web sites through search engines and were searching with intent to buy something.

eMarketer statistics showed that last year, search engine marketing (SEM) skyrocketed. Growing over 120% -- just in the US. Paid search advertising accounts for about 40% of total internet ad spending.

All these millions are being spent by home run businesses, big businesses and people just like you. It's called PAY-PER-CLICK ( PPC or COST-PER-CLICK ) and it allows you maximum control over your search engine listings. No more optimizing, waiting and praying only to end up as listing number 5143 on page 799 under the keyword phrase "middle of nowhere" because that's where some search engine employee (or worse yet, some robot) thought your search engine listing belonged.

With pay-per-click, web site owners decide how high in the rankings (or search results page) they want to appear by bidding a penny at a time for the best spots. Keywords popular among web site owners cost more while other more diligent web site owners find less expensive keyword niches that may bring equally good results for much lower per-click bid rates.

Pay Per Click puts you behind the wheel where you can steer towards a perfectly worded PPC ads (known as listings) with snappy headlines (known as titles), interesting descriptions (10, 15 or 20 words approximately) and stir up perfect matches between keywords and keyword phrases. YOU make all decisions and the destination or landing pages you want to link search prospects to.

The unique advantage in PPC marketing is that you can bid on dozens or hundreds of keywords associated to your products, services, business or affiliate offer while never spending a penny until someone CLICKS your listing. Add to this the fact that some keyword listings in some PPCs can start as low as 1 cent a click.

There are many lists and eBooks with recommendations about setting up a PPC marketing campaign. Many charge you an arm and a leg (be careful), but the best we've found is free and is available to you by joining this internet marketing newsletter.

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Here are a few hot search engine tips and keyword discovery ideas to get you going:

  1. If your product or service is something that can be related to a locale, like a city, state or region you may be able to find some ripe tomatoes in phrases like: 'retirement homes in Florida', 'Mississippi flat rate phone service', 'herbal sunscreen for southwestern sun', 'indoor air filters for Los Angeles'.
  2. Discover more keywords by narrowing down to extreme specifics. People can be VERY specific when they search. Use names of months and years like '2004 tax savings', 'May flowers', 'Christmas of 2005' or 'September back to school supplies'.

    Let's say you are marketing a broad line of herbal products... why not get a list of all herbs (there may be thousands) and use that list as a keyword list. Maybe your product doesn't contain every herb on the list, but people searching for any ONE herb specifically may be interested in others. Try specific model numbers, makes and designs if your products are sometimes referred to this way: 'Epson stylus CX6400', 'Apple G5', etc.
  3. Add adjectives to your keywords like: big, purple, new, cheap, affordable, soft, aromatic, healthy, etc.



The Louisiana Marketing Winning idea


Go local. Yes, people from Louisiana search for stuff to buy using "Louisiana" as their keyword. That means you must include listings targeting Louisiana and bid on keyword phrases which have your state: Louisiana.
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The path to making money with any pay-per-click marketing campaign is preparation and consistency. Do your homework at the start to find less expensive keywords to bid on, write a quality title and description for your search listing and stick with it for at least 12 months as you learn the methods. Set a monthly budget that you are comfortable with (perhaps $67 a month) and consider that your dues in the search engine school of hard knocks. After you graduate, you'll begin to see results. It's an education worth the time, money and commitment.


STRATEGY #5

Don't start any other strategies until you have the strategies outlined in this article implemented. However, you should invest in yourself by reading articles and eBooks on internet marketing.






ArticleArticle911.com source:

Article researched by ArticleArticle911.com staff and contributors.




© Copyright 2005 by ArticleArticle911.com or article author

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