Warning: include() [function.include]: open_basedir restriction in effect. File(/home/sites/dhollings/articlearticle911.com/news_about/amazonnewsfeed.php) is not within the allowed path(s): (/home/dhollings/:/tmp:/var/tmp:/usr/local/lib/php/) in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-Regal-Ware-in-Kansas--.html on line 88
Warning: include(/home/sites/dhollings/articlearticle911.com/news_about/amazonnewsfeed.php) [function.include]: failed to open stream: Operation not permitted in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-Regal-Ware-in-Kansas--.html on line 88
Warning: include() [function.include]: Failed opening '/home/sites/dhollings/articlearticle911.com/news_about/amazonnewsfeed.php' for inclusion (include_path='.:/usr/local/lib/php:/php/includes') in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-Regal-Ware-in-Kansas--.html on line 88
|
|
State specific methods for Kansas
|
|
Internet marketing tips for Regal Ware in Kansas
By ArticleArticle911.com
For updates visit the Regal Ware Tips Blog
|
Are you bringing in moola on the net?
You're interested in Kansas or perhaps Kansas is the state you live. You're selling a product or service and you need to sell it to visitors to your site who reside in Kansas and other places as well. You've read that internet surfers are spending lots of money each day shopping online and you're dead set on figuring out how you can tap this online market.
Fact #1
People do make a lot of money online, but it's probably not you.
Fact #2
Business owners that do make the money, are not necessarily brighter than you.
Fact #3
What separates those that make money and those that go broke has more to do with common sense approaches than graduate course degrees. The difference in the 'haves' and 'have-nots' is not measured by any number of college degrees, but rather by the application of a few common sense strategies.
Are you one of the following?
-
A person involved with Regal Ware
-
A distributor, or network marketer representing products or services?
-
An average "joe" with a garage packed with 'junk' you want sell?
-
A small business owner, with your own merchandise?
-
A reseller of products or services provided by another source?
-
Someone pursuing associate or affiliate programs online?
-
A web site owner living in Kansas
-
Or an individual thinking about doing one of the above listed items
|
|
If the things we've listed above remind you of yourself, this article is for you. You are about to discover exactly what to do this year to help assure that next year your business, website or blog is more profitable.
Internet marketing tips and strategies for Regal Ware...
If you wanted to simplify 'what' the Internet is, you could make a strong case for the following:
The internet is a place to search for stuff
Listen closely to what folks say when they're talking about the net:
-
"After a little research I found exactly what I needed..."
-
"Let me pull-up the TV guide, I think it's on tonight..."
-
"Yea, $20 bucks on eBay, can you believe it..."
-
"Welcome onboard, how'd you hear about us? Online?"
Everybody's looking, finding, or searching for something. Everybody. So, it's your job to help customers find you. It's a little tedious, but it's not nearly as hard as you probably expect. Give yourself about one hour to explore in detail each strategy listed below. After you understand the basics, you might wish to pace your efforts so that each week you tackle one approach until you have each one up and running.
STRATEGY #1
There's no getting around it, you've gotta have your own blog. A blog is nothing more than a platform facilitating you to rattle on about what you might be taking part in... maybe matters related to your business, your industry, or the benefits and recommendations surrounding your various products.
Promote your business locally by focusing on how this all relates to Kansas or the benefits people from Kansas might enjoy.
The reason a blog is a must for your internet promotion strategy is because it gives you an instant voice on the internet to provide news and information about the things you are doing. Your blog should link to your various other web pages and sites. Blogs are "search engine" friendly and much more likely to get registered in Google, MSN search, Yahoo etc than your website.
Invest a little quality time setting up a 'profile page' on your blog (or connected to your blog) that tells visitors a little about you. Also remember to link to this profile page from your various other web site pages.
Post short but frequent messages every week (more often if possible). Keep it lively, interesting, and topical but above all don't hype and don't write sales pitches.
Need advice? Here are links to a few highly popular blogs that offer top notch services. Some are hosted others you can host.
STRATEGY #2
Invest a little time reading about "folksonomy" or "tags" and how they can benefit your online marketing promotion. A good place to start is Technorati http://www.technorati.com/help/tags.html
Once you understand the basics of how tags apply to marketing, start using them on your blog and in comments you post to other blogs. Open a free photo sharing account at Flickr http://flickr.com/ to upload photos with descriptive titles and stories related to your business, Regal Ware, or your products and services. Don't forget your tags!
Open a FURL http://furl.net/ account to save and share bookmarks or favorites linked to all your important web pages. Again, add well worded descriptions and associate proper tags to every bookmarked page.
Never stop linking... return to your other site pages, your blog, and your profile page and add links to your Flickr and FURL pages.
STRATEGY #3
Start an opt-in e-mail list and/or give visitors the invitation to subscribe to your RSS or XML feed.
Most online business owners have discovered few people purchase anything on that first visit. How often has anyone ordered or even communicated with you from your site? It takes a bit more "schmoozing" to get past first base, so to speak.
Here's what researchers have learned about who's most likely to buy merchandise on the Internet:
What's the bottom line here? No matter how much traffic you drive to your web pages or blog, if you do not provide visitors a compelling reason to sign-up for a newsletter, you will likely reduce your opportunity to make sales by over 90%. Add a subscription box to every page that you plan to direct traffic to. Do not list any web page on a search engine, business card, or other promotion if that page does not have a way for visitors to join your list.
Internet marketing tips Bonus Idea: Many site owners now offer XML or RSS feeds as an alternative to newsletter subscriptions (not necessarily a replacement). Explore options to offer XML or RSS feeds to your website visitors. Email as a marketing vehicle has lost some of its effectiveness and profitability in recent years. Users are confused about what is quality content in their email inbox and what is SPAM and unsolicited advertisements. XML or RSS feeds are not nearly as complex as they sound and are worth learning about.
STRATEGY #4
A pay per click search engine marketing campaign will create more website traffic at a lower investment than any other form of website marketing. Period. Yet the overwhelming majority of website owners ignore this technique to a continuous flow of highly targeted visitors.
Consider these facts.
A Georgia Tech survey revealed that over 80% of its respondents discovered web sites through search engines and were searching with intent to buy something.
eMarketer statistics showed that last year, search engine marketing (SEM) skyrocketed. Growing over 120% -- just in the US. Paid search advertising accounts for about 40% of total internet ad spending.
All these millions are being spent by small businesses, large businesses and people just like you. It's called PAY-PER-CLICK ( PPC or COST-PER-CLICK ) and it allows you complete control over your search engine listings. No more optimizing, waiting and praying only to end up as listing number 5435 on page 642 under the keyword phrase "middle of nowhere" because that's where some search engine employee (or worse yet, some robot) thought your search engine listing belonged.
With pay-per-click, site owners decide how high in the rankings (or search results page) they want to appear by bidding penny by penny for the top spots. Keywords popular among site owners cost more while other more diligent site owners find less expensive keyword niches that may bring equally good results for much lower per-click bid rates.
Pay Per Click positions you behind the the controls where you can whip-up well worded ads (called listings) with zippy headlines (referred to as titles), compelling descriptions (10 or maybe 20 words) and bake up perfect matches between keywords and keyword phrases. YOU chose and the destination or landing pages you want to link search visitors to.
The great advantage in PPC marketing is that you can bid on dozens or hundreds of keywords connected to your products, services, business or affiliate offer while never spending a penny until someone CLICKS your listing. Add to this the fact that some keyword listings in some PPCs can start as low as 1 penny or a few pennies a click.
There are many newsletters and eBooks with recommendations about setting up a PPC marketing campaign. Many charge you an arm and a leg (be careful), but the best we've found is free and is available to anyone joining this internet marketing newsletter.
Recommended Newsletter: Musings of an Internet Guru
Follow link below to join (search engine eBook complimentary)
Join: Musings of an Internet Guru
Here are a few expert search engine suggestions and keyword discovery ideas to get you going:
- Expand your keywords by asking your spouse, friends, neighbors, relatives, existing customers and strangers to look at your web page and offer their keyword suggestions. In this phase you cannot have too many cooks in the kitchen.
- Put your biscuits in the oven and watch'em rise... That is, use web based 'keyword expanders' and research tools to expand your keywords beyond what you can come up with on your own.
- Remember, searchers may type in something that describes your product, but more often than not they will be typing in words describing their problem. If your product or service solves, fixes, heals, masks or even distracts them from their problem, you want those keywords on your list.
- "In-house" keywords (those used frequently by others in your industry or business) are often the most costly because lazy business owners don't often think beyond their own nose. The result is these limited keywords get bided-up sky high. Customers on the other hand seldom search using "in-house" keywords. Your goal is to find keyword niches popular with customers but less popular with your competition.
|
The Kansas Marketing Strategy
Go local. Yes, business owners from Kansas search for products and services using "Kansas" as their keyword. That means you must include search ads targeting Kansas and bid on keyword phrases containing Kansas.
Warning: mysql_connect() [function.mysql-connect]: Access denied for user 'root'@'localhost' (using password: YES) in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/clickbank/cfutil.inc.php on line 58
ERROR: Access denied for user 'root'@'localhost' (using password: YES)
Warning: mysql_query() [function.mysql-query]: Access denied for user 'apache'@'localhost' (using password: NO) in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/clickbank/cfmini.php on line 104
Warning: mysql_query() [function.mysql-query]: A link to the server could not be established in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/clickbank/cfmini.php on line 104
Warning: mysql_close(): supplied argument is not a valid MySQL-Link resource in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/clickbank/cfutil.inc.php on line 78
ERROR: SELECT COUNT(*) FROM tcbfeed WHERE ( ( fkey2 LIKE '% cfm %' ) OR ( fkey2 LIKE '% rocket %' ) OR ( fkey2 LIKE '% a2k %' ) ) ;
ERROR: 1045: Access denied for user 'apache'@'localhost' (using password: NO)
|
The quickest way to success with any pay-per-click marketing campaign is preparation and consistency. Do your homework upfront to find less expensive keywords to bid on, write a quality title and description for your search listing and stick with it for at least 8 months as you learn the rules. Set a consistent budget that you are comfortable with (perhaps $97 a month) and consider that your tuition in the search engine school of hard knocks. After you graduate, you'll begin to see results. It's an education worth the time, money and effort.
STRATEGY #5
Don't start any other strategies until you have the techniques outlined in this article implemented. However, you should invest in yourself by reading articles and eBooks on internet marketing.
|
ArticleArticle911.com source:
Article researched by ArticleArticle911.com staff and contributors.
|
© Copyright 2005 by
ArticleArticle911.com
or article author
Top of Page
|
|
|
Warning: require_once() [function.require-once]: open_basedir restriction in effect. File(/home/sites/dhollings/articlearticle911.com/news_about/carp.php) is not within the allowed path(s): (/home/dhollings/:/tmp:/var/tmp:/usr/local/lib/php/) in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-Regal-Ware-in-Kansas--.html on line 554
Warning: require_once(/home/sites/dhollings/articlearticle911.com/news_about/carp.php) [function.require-once]: failed to open stream: Operation not permitted in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-Regal-Ware-in-Kansas--.html on line 554
Fatal error: require_once() [function.require]: Failed opening required '/home/sites/dhollings/articlearticle911.com/news_about/carp.php' (include_path='.:/usr/local/lib/php:/php/includes:../:../../:../../../:../../../../:../../../../../') in /home/dhollings/domains/articlearticle911.com/public_html/article_search/local_marketing/---Internet-marketing-tips-for-Regal-Ware-in-Kansas--.html on line 554
| |
